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The brand is able to track product life cycle, decrease theft, enhance consumer experience and support frictionless checkout, Avery Dennison said.
March 5, 2020
By: Anthony Locicero
Copy editor, New York Post
Avery Dennison announced the deployment of its newest RFID technology at The Drug Store, a retail experience in New York City, owned and operated by Iris Nova, the company behind the DIRTY LEMON line of premium functional beverages. The company is backed by investors including Coca Cola, venture capital firm Greycroft, and some of the biggest names in technology, music, and entertainment. Iris Nova is building a next-generation consumer packaged goods conglomerate made up of best-in-class bran...
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